DIGITAL× MARKETING
I plan, launch and optimize paid campaigns across Meta, Google & TikTok — turning ad spend into measurable results.
Managing $15K–$20K in monthly ad spend.
I turn ad spend
into growth.
Digital Marketing Specialist & Performance Marketer with hands-on experience planning, launching, and optimizing paid campaigns across Meta, Google Ads, and TikTok. Focused on funnels, audience targeting, A/B testing, and pushing CTR, CPC, CPA & ROAS.
I build marketing funnels and drive data-informed decisions to deliver real growth.
What I do.
Media Buying
Professional media buying across Meta, Google & TikTok with continuous optimization.
Meta Ads
Facebook & Instagram campaigns with precise audience targeting and measurable results.
Google Ads
Search, Display, Performance Max — keyword tuning and bidding strategy.
TikTok Ads
UGC content and video ads that reach a new generation of consumers.
Funnel Strategy
Full-funnel marketing from awareness through conversion and retention.
Analytics & A/B
Performance analysis, A/B testing, weekly ROAS & CPA reports.
Worked with.
Brands that trusted my strategy to run their paid campaigns and improve performance.
The journey.
Azberry
- —Planned and executed digital marketing campaigns across Meta, Google & TikTok.
- —Managed campaign optimization and prepared weekly/monthly performance reports.
- —Collaborated with creative teams to improve campaign results.
1ntwo
- —Managed paid campaigns across Meta, Google & TikTok Ads.
- —Built and optimized full-funnel marketing strategies.
- —Managed & scaled $15K–$20K monthly ad budgets across Meta, Google & TikTok.
- —Led UGC testing and creative optimization; improved CTR, CPC, CPA & ROAS.
- —Delivered performance reports and strategic recommendations.
United Arab Company
- —Monitored product quality using analytical, data-driven methods.
- —Identified process gaps and implemented continuous improvements.
- —Cross-functional collaboration to boost efficiency.